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Blank white cap on the head ready for branding.

Building your personal brand: Is what they think of you any of your business?

By Ginny Mackin. In 1978, my college roommates and I were sitting at our friend Fitzy’s kitchen table. Her mom, Alice, gave us some powerful advice. We had just had a run-in with a group of “mean girls.” One of the girls had said some nasty things about a member of our squad. Alice looked […]