Small Business Toolbox

This category contains 38 posts
featured_smallbiztoolbox_sherre

Why your plan is missing its mark. Part II of II

I find many business owners confuse a strategy with a plan, and they are not the same. A plan focuses on action and tactical activities. A strategy focuses on vision, purpose, differentiation, advantage, goals, objectives and desired outcomes. It then includes the necessary plans to accomplish these outcomes. Too many businesses do not have the […]

featured_smallbiztoolbox_sherre

Has your strategy gone stale? Part I of II

As we near the end of another year, midway through fourth quarter in a calendar fiscal year, how are you feeling about your business as a whole?  How are you feeling about your business strategy and where it is leading your company? Is it not reaping the results you had hoped? Do you even have […]

featured_smallbiztoolbox_sherre

Are you in a cash flow crunch? Part 2 of 2

In last month’s column, I shared some common missteps businesses make that may be the reason behind poor cash flow, in spite of having plentiful sales. The real question is, what can be done when you still have employees and vendors to pay, orders to fill, and your sanity to maintain? Many business owners become […]

featured_smallbiztoolbox_sherre

Are you in a cash flow crunch? Part 1 of 2

A challenge every business owner experiences, no matter how long in business, is the stress of cash flow not flowing as expected or projected. Especially when there are receivables on the books, if the money isn’t in the bank, it can be stressful waiting for it to be received when payroll must be met, vendors […]

featured_smallbiztoolbox_cheryl

Food for thought: Patience, adjectives will help you make the sale

We all seek speed in much of what we do: Communicate, drive, eat, shop, and even dating! We want to get to what we want, fast. But when it comes to selling, too much speed can hurt sales professionals. Why? Because the tables are turned on us. When we want something fast, we have already […]

featured_smallbiztoolbox_sherre

Is it time to swat SWOT?

As we are two months into the second half of the year for most businesses, savvy business owners are already planning for the year ahead, along with continuing to look three to five years ahead strategically. For decades, the norm for situation analysis within a business plan and strategy is to use SWOT (strengths, weaknesses, […]

featured_smallbiztoolbox_cheryl

Drive sales with performance tools

Performance measurement systems are supposed to be a helpful, powerful, insightful management tool for building a strong sales team. And they can be, if the system is used as intended-using meaningful data judiciously to distinguish differing levels of effort, skill, and outcomes. But if underused or misused it can demotivate your sales force. Remove rote […]

featured_smallbiztoolbox_sherre

Is fearful thinking impacting your business? Part II of II

Last month, I shared insights on how Wishful Thinking can stagnate business progress. While Wishful Thinking is often openly expressed in a somewhat exasperated state of mind, Fearful Thinking is often not shared or spoken, but lies within one’s subconscious, impeding decision making or effective action through an undermining whisper. Are any of these Fearful […]

featured_smallbiztoolbox_sherre

Is wishful thinking stagnating your business? Part I of II

In working with and observing entrepreneurs over 30 years, I have identified limiting mindsets that can have a direct impact on business owners’ ability to grow their businesses. These mindsets either fall into the category of Wishful Thinking or Fearful Thinking.When it comes to Wishful Thinking, the best way to describe it is that you […]

featured_smallbiztoolbox_sherre

Are your referrals a sure bet?

You may have heard the cold call statistic that it could take as many as 100 phone calls to get one meeting. That statistic has been around since cold calling was in its heyday. But at a one percent return on your time investment, are those odds really working in your favor?  After all, wouldn’t […]

MENU